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Sanremo: No commercial deal with Travolta says Rai

Sanremo: No commercial deal with Travolta says Rai

Over shoes that weren't obscured amid row over Chicken Dance

ROME, 08 February 2024, 14:19

ANSA English Desk

ANSACheck

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Rai state broadcaster said Thursday that it had not made any commercial deal with John Travolta after the actor appeared at the Sanremo Song Festival wearing a noted brand of trainers whose logo was not pixellated out.
    "With John Travolta there was no agreement of a commercial nature", said Rai's Prime Time Entertainment Director, Marcello Ciannamea, replying to a question on the hypothesis of hidden advertising for the brand of shoes he wore and which was not obscured.
    "Just an editorial agreement. No one noticed the shoes and there was no desire to take special shots of the feet,' added deputy director Federica Lentini.
    Meanwhile fans of the Saturday Night Fever, Grease and Pulp Fiction star took to social media to voice their ire over the way he had been "humiliated" and "embarrassed" by being forced to do the fad Chicken Dance with artistic director Amadeus and showman Fiorello.
    Travolta, 71, had first led Amadeus in the moves of his iconic big screen dances before Amadeus and Fiorello took him outside the Ariston Theatre and taught him the Ballo del Qua Qua, as it is known in Italian.
   

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