A bill mandating greater transparency
in charity initiatives after influencer Chiara Ferragni was
probed for fraud in relation to several alleged charity products
she endorsed was approved by the Italian cabinet on Thursday,
setting hefty fines and other sanctions for influencers.
The antitrust authority would be in charge of levying the fines.
According to sources, the bill outlines an obligation to
indicate on the products the purpose of the proceeds and the
recipient of the charity, the amount or share intended for that
purpose, and sanctions from 5,000 to 50,000 euro, with the
possibility of suspending the activity for one year in the case
of repeated violations.
Premier Giorgia Meloni said Monday the government would frame
the new charity transparency law in light of Ferragni's alleged
fraud over a supposedly charity pandoro Christmas cake, Easter
eggs and a girls' doll she endorsed while allegedly pocketing
large sums of money.
Ferragni, half of Italy's premier celebrity couple with rapper
Fedez, denies wrongdoing.
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