Ferrari strongest world brand for 2nd yr

Worth over 9 bn dollars say report presented at Davos

(ANSA) - Rome, January 22 - Ferrari was named strongest brand in the world for the second year running by Brand Finance Wednesday.
    With a Brand Strength Index of 94.1 out of 100, the Italian glamour sportscar maker was top of the 12 brands that got the top AA+ rating.
    The Ferrari brand is currently worth 9.1 billion dollars, according to a report presented at the World Economic Forum in Davos.
    This is 9% up on last year, the report said.
   

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