The sale abroad of rights to
Italian children's books makes up over one-third of all Italian
publishing exports, according to a study by the Italian
Editorial Association (AIE) released as part of the 53rd annual
Bologna Children's Book Fair, which opened Monday and runs
through Thursday, April 7.
Sale of children's book rights has seen tremendous growth
over the past 15 years, with exported Italian children's books
now totaling 2,140 compared to 486 in 2001.
Children's book sales grew 7.9% nationally in 2015, with
sales of 182 million euros through traditional book distribution
channels, according to Nielsen data for AIE.
Francesca Archinto, director of AIE's Children's Editorial
Group, said that sales alone aren't enough, however.
"To seriously promote reading, schools and libraries must
be involved," Archinto said.
"Only by creating a network will it be possible to educate
knowledgeable, curious and passionate readers," she said.
ALL RIGHTS RESERVED © Copyright ANSA
