(ANSA) - Rome, July 17 - Instagram has started hiding the
number of 'likes' that posts get in Italy in an experiment to
see whether users would prefer the social network to be less
competitive.
The move follows a similar trial in Canada.
"We want to help people to focus on the photos and videos
that are shared and not on the likes they receive," said Tara
Hopkins, Head of Public Policy EMEA for Instagram.
Instagram starts like-hiding experiment
Network wants focus to be on videos and photos, not likes