LifeStyle

US Expo Pavilion launches programme

Programme for start-ups combining food and technology

Redazione Ansa

(ANSA) - Milan, March 27 - The US Pavilion at the Milan Expo on Friday invited entrepreneurs to participate in 'Feeding the Accelerator', a programme for companies and investors aiming to change the way food is produced, distributed, represented and consumed.
    The winning start-up team will gain the chance to cooperate with world renowned food experts. "As an entrepreneur, I spent the last decades in the Silicon Valley, I understand the extent to which technology and innovation can be crucial in responding to the challenge of feeding 9 billion people by 2050" said Douglas T. Hickey, General Commissioner for the US Pavilion.
    "Our Accelerator will be essential to identify ideas and people to help confront the problem" he added.
    'Feeding the Accelerator' will feature workshops, seminars, lessons and debates with speakers drawn from different sectors of the food industry. Microsoft is also cooperating with the programme which intends to develop between 8 and 12 specific initiatives.
   

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