Ferrari was named strongest brand
in the world for the second year running by Brand Finance
Wednesday.
With a Brand Strength Index of 94.1 out of 100, the Italian
glamour sportscar maker was top of the 12 brands that got the
top AA+ rating.
The Ferrari brand is currently worth 9.1 billion dollars,
according to a report presented at the World Economic Forum in
Davos.
This is 9% up on last year, the report said.
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