Average Italians' new car cost 18,500 euro in 2014: report

Sales worth 25.4 billion euros, up 7.3 % on 2013

(ANSA) - Rome, June 12 - Italians spent on average as much as 18,527 euros in 2014 on purchasing a vehicle, creating sales worth 25.4 billion euros - an increase of 7.3% on 2013, according to research entitled Auto Market value 2014 presented Friday.
    The most expensive brand of car purchased was Land Rover at a price of 51,507 euros, according to the study by the Fleet & Mobility studies centre.
    Most in-demand car producers in 2014 were the same as in 2013 led by Fiat, with a 15.1% share of the value total and 20.3% of the volume total, followed by Volkswagen, BMW and Audi with value shares of 8.1%, 6.2% and 6%.


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