BSkyB confirms talks with Fox over assets in Italy

'Potential to create world-class multinational pay TV group'

British broadcasting giant BSkyB confirmed Monday it was in preliminary talks with Rupert Murdoch's 21st Century Fox over the "potential acquisition of its pay-TV assets in Italy and Germany". Fox currently owns all of Sky Italia, 55% of Sky Deutschland and 39% of BSkyB. A deal would put Murdoch's European satellite holdings in one group.
    "BSkyB believes at the right value, this combination would have the potential to create a world-class multinational pay-TV group," said a statement from Britain's largest pay-TV provider.
    Media reports last week said a deal worth about 10 billion euros was in the works.
    Murdoch's bid to take full ownership of BSkyB in 2010 was brought to a halt by a now-infmaous phone-hacking scandal. The latest deal would increase Murdoch's influence in Italy's media market dominated by ex-premier Silvio Berlusconi's Mediaset, who's pay-TV option is Sky Italia's main competitor.


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