Philip Morris planning 500-mn-euro investment in Bologna
First EU plant for 'reduced-risk tobacco products'10 January, 17:34
A pilot plant that is being built as part of the project is almost constructed and is to serve as a production facility for pilot and initial market launches. Most of the construction and manufacturing products will be purchased locally from Italian suppliers, in a bid to support the local economy, the company said.
The plan has been applauded by Italy's National Tabacco Organization chief Gennaro Masiello as a strong signal for Italy, and for the beneficial effects it will have on employment. "It's a choice that gives great joy in that it strengthens the work and the relations in these last three years between (our organization) and Philip Morris," Masiello said.