Wine producers angry at Swedish label
Farm group says reputation tarnished by counterfeit25 September, 17:04
The company has tried to link its products with the high reputation of Salento wine, even though its products are not produced here, claims the Italian Farmers Confederation (Cia).
As well, it makes fun of Italy's history as the home of the mafia and such infamous characters as Lucky Luciano, adds the Cia.
The Swedish product is marketed in northern Europe, but the producers group says it may be cutting into Italy's export markets as counterfeit products are a serious problem.