The Swiss have developed a
passion for Venetian Ripasso red wine, judging by the latest
sales reports.
Sale of Valpolicella Ripasso DOC rose by 9% over the past
year, Consorzio della Valpolicella director Olga Bussinello
said.
She noted that this wine is produced exclusively in the
Valpolicella area in autochthonous vineyards and that it shares
with the Amarone variety its full-bodied taste due to the
production technique used.
It also boasts good quality for its price and is more
competitive than Re del Valpolicella and thus has become a
staple in many Swiss homes.
Wine expert and Italy editor of the Vinum magazine since 1999
Christian Eder's first article for the Swiss-German magazine was
on the Valpolicella area, confirming that the Swiss have long
had a weakness for the wine.
"Switzerland is a very reliable market for these wines,
especially Amarone," he said.
"Consumers love not only high-level Italian wines. They also
appreciate the multifaceted nature and the ageing potential of
this great Venetian wine. Of course, also the excellent
price-quality ratio of all Valpolicella wines is an extra
advantage in this large market."
ALL RIGHTS RESERVED © Copyright ANSA
