Piacenza's artisan cured meats are
set to conquer international markets.
The Salumificio Peveri Carlo (SPC) of Piacenza will
participate, together with other Italian food and beverage
companies, at Bellavita Expo.
The fair will be held in London, at Business Design Center
Islington, 17 - 19 of June 2018, in cooperation with Cibus and
Vinitaly, http://www.bellavita.com/it.
In the SPC stand A02 will be exhibited typical Piacenza
salami, a true and certified artisan production: 100% Italian
pork made from animals born, reared and slaughtered in Italy;
use of fresh and non-frozen meat; work with traditional recipes,
ingredients and natural components without resorting to
technological forcings; seasoned in underground cellars in the
absence of mechanical forcings.
Characteristics respected also in the new line of fresh
"Belladinonna da Peveri" cold cuts trays, presented in recent
days at Cibus 2018, and destined for both domestic and foreign
markets.
"Contrary to what happens in industrial chains, the sausages
we put in the pan are not made ad hoc, nor are they frozen -
explains Remo Peveri, owner of the company - we simply slice the
products of our cellars, the same that we sell whole".
Sales of SPC products in the Italian market have increased by
10% in 2017, but the strategic goal is to push on
internationalization, first on the German and British markets,
but then also on the US and Japanese markets.
In the SPC booth in Bellavita London will be exposed the
Natural Salami without preservatives, the Grass Pist (a paté of
black pig from organic farming), the Culatta of ham "Don
Romualdo" and all traditional productions from Piacenza, from
coppa to pancetta, ending with La Mandòla, salami from ham.
SPC has already participated in the Bellavita fair in 2015
obtaining the 3 stars from the jury of the Bellavita awords for
3 products and is present in the high restaurant sector in
London.
The goal now is to expand distribution in the Horeca channels
and in retail.
The strategic plan of SPC includes participation in other
international fairs and the strengthening of contacts with
foreign buyers.
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