The light robin-egg blue associated with iconic New York City-based jewelry maker Tiffany & Co. is the go-to shade of clothes and accessories across collections this spring.
After all, in the 1961 cult movie Breakfast at Tiffany's, Audrey Hebpurn's character says she is "just crazy about Tiffany's" as "nothing very bad can happen to you there".
and store so beloved by Hepburn's character Holly Golightly, Indeed the dreamy pastel - a copyright-protected mixture of turquoise, aquamarine, light blue and green - identifies the jewelry brand, which uses the shade for the packaging of its jewelry and renowned diamond engagement rings.
Tiffany blue is produced by Pantone under the number PMS 1837 - the year Tiffany was founded.
The first time the brand used this shade was in 1845, when founder Charles Lewis Tiffany chose it for the cover of the first issue of the Blue Book, an annual in-house catalogue of handmade jewelry.
This particular shade of blue was favored by Victorian-era brides in the 19th century, when a customary gift for betrothed couples was a pin with a turquoise.
Needless to say, a number of celebrity couples over the years have chosen Tiffany blue for their wedding.
And this shade will be the it-color next spring - a stable presence in clothes as well as accessories.
Italian fashion deacon Giorgio Armani went for turquoise and aquamarine for his Emporio Armani line and light blue for blouses and jackets from his main line, as well as accessories such as glasses, watches and two-tone pumps.
Flavio Castellani selected it for after-dark pieces, including evening gowns and formal wear. Guess used it for its casual bags, Chanel chose it as a seasonal nuance for its iconic matelassé purses, and Christian Louboutin picked the color for the label's red-soled pumps. And the appeal of this shade has staying power well beyond spring: a number of fall-winter 2015 collections are blue-tinged, including Gigliola Dellera's furs and capes and Head's skiwear.
Haute couture designers also vied for Tiffany blue-tinged romance.
Rome-based designers Antonio Grimaldi and Renato Balestra, in particular, fell for this hue.
Grimaldi used it to enhance the "enchanted garden" theme of his collection while Balestra picked just two hues - light blue and ivory - to give a sensual, ethereal aura to haute couture pieces inspired by Venus.
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