Italian eyewear giant
Luxottica on Wednesday signed a three-year deal to open up to
500 outlets of its Lenscrafter brand in Macy's department stores
in the US.
The agreement builds on a successful relationship between
the two companies that has resulted in the opening of
approximately 670 of Luxottica's Sunglass Hut locations within
Macy's stores to date.
Together, Macy's and Sunglass Hut have more than tripled
the size of the sunglass business at Macy's in the past six
years.
LensCrafters, a leader in quality eye care, will now be the
exclusive optical retailer of Macy's and the first optical
retail brand to expand nationally in a major department store.
Macy's will be the exclusive department store host of
LensCrafters shops.
LensCrafters will open its first new Macy's location in
April of 2016, with the goal of opening approximately 100
locations by the end of next year.
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