Coffee group Lavazza is
investing in digital entertainment. A holding company controlled
by the family that owns the Turin-based coffee firm has bought
25% of Chili, a transnational service able to offer cinema
premieres, TV premieres, and a digital catalogue of more than
50,000 films and TV series. The operation is rumoured to amount
to around 25 million euros. Founded in 2012, Chili expanded
across the Italian market before launching the service in the
UK, Germany, Austria and Poland.
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